HTC’s new 2012 flagship smartphone, HTC Butterfly, is official. It is the official name for the international version of the DROID DNA and J Butterfly. The specifications are identical with the exception of network bands. This 5-inch 1080p display beast has a large screen yet it is still designed to target a broad audience and directly compete with the iPhone 5, Galaxy S3 and Galaxy Note II.
Here’s an HTC Butterfly ad that is being shown in China:
If you don’t understand the Chinese text, press the “CC” button to turn on subtitles.
This commercial outlines the best reasons to buy this phone – it is not the fastest quad-core mobile processor made by Qualcomm or the 2GB of RAM. HTC is marketing itself as a premium, sophisticated brand. HTC is selling a beautiful luxury device that has a camera that can capture moments and memories. It is a phone that helps the user make connections socially.
Frankly I love it.
The design for the HTC Butterfly is gorgeous. The new handset is set to launch in 3 colours: black, white and brown. There is also a rumoured limited edition version available in pink.
The features of the phone are in fact important but the main feature of the phone is the design and beauty in itself. The Full HD 1080p display that yields a 440PPI is breathtakingly beautiful. The curves in the design and accented colours for the sides and back are perfect. Both the 2.0 MP camera at the front and the 8MP camera at the back are great. The video mode allows for full 1080p HD resolution and quad-core Snapdragon S4 Pro processor and Andreno GPU is used to instantly playback the Full HD video footage.
And last but not least, Beats Audio offers enhanced audio playback that is rivaled by no stock music player by Apple, Samsung or LG. If you think Beats Audio is a joke, play your favourite song on both an iPod, your current phone and a phone with Beats Audio.
HTC Butterfly is a phone designed for pleasure and enjoyment while having the power behind it for productivity. For more information about HTC Butterfly, follow the source link below to reach HTC’s website.
